Eye Tracking Glasses for €799

The Kexxu Eye is a fully portable eye tracker, with 2 degree accuracy, 6 hours of battery life and 16 hours of on-device storage. Records at 40 frames per second.

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Eye Tracking Glasses

Eye tracking glasses record what someone is looking at. Use Kexxu Eye Tracker glasses for marketing, product research, user experience design, sports analytics, and more.

Our wearable eye tracker can make gaze recordings by recording the eye with one eye tracking camera, and recording the scene with another camera.

Artificial intelligence runs on the camera recording the eye, to determine the center of the pupil in real-time.

Using the pupil location, a crosshair is drawn on the camera recording the scene. This way, you can see in real-time where the person is looking at in a scene.

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Kexxu Eye Tracker Demo

Web-based eye tracking experiment software

Use our web based eye tracking software to analyze your experiment.

No more frame by frame labeling by hand. Leverage AI analytics tools to measure gaze duration statistics. Gaze duration or dwell time indicates how long a participant looked at something.

Is the dwell time longer for the blue, or the red packaging? Let's find out using eye tracking!

Using editor.kexxu.com, anybody can do an eye tracking experiment.

  • Free tier

    ○ 2gb of cloud storage

    ○ heat maps

    ○ gaze plots

    ○ regions of interest

    ○ more AI tools

    Buy more AI credits as you go

  • 30 euros per month

    ○ 100gb of cloud storage

    ○ heat maps

    ○ gaze plots

    ○ regions of interest

    ○ Monthly credits for AI tools

    Discount on AI credits

  • 100 euros per month

    ○ 1000gb of cloud storage

    ○ heat maps

    ○ gaze plots

    ○ regions of interest

    ○ Monthly credits for AI tools

    More discount on AI credits

Eye tracking heat map

In our online eye tracking interface, it is very easy to create heat maps of your eye tracking recordings. Heat maps are the easiest and fastest way to get a quick insight in your eye tracking data.

Using artificial intelligence, we compensate for any head movements. This way, we can create a stable heat map of focus points even when walking through the environment with our wearable eye tracking glasses.

You can create a heat map of your eye tracking experiment with one button press on editor.kexxu.com.

Gaze Plots

A gaze plot can visualize saccades and the order of saccades.

Everybody moves their eyes in the same two ways: Tracking and saccades. Tracking is when you follow an object, or fixate on an object while moving yourself. Saccades move the eye from one tracking location to another tracking location. Saccades happen 3 to 7 times per second, and are visualized with a Gaze Plot.

You can create a gaze plot of your eye tracking experiment with one button press on editor.kexxu.com.

Eye tracking for sports

Eye tracking can improve sports performance. Often the most intuitive place to look, is not the best place to look. In tennis for example, the intuitive place to look when hitting the ball, is where you want to hit the ball. For performance it's better to look at the impact point of the ball on the racket.

For team sports, the intuitive place to look is at two or three top players in the team. But experienced athletes have a different gaze pattern. They look at all the players very briefly, to get a strategic view of the field.

Though the most effective gaze pattern is often not the most intuitive, athletes can be trained to watch the game like a pro would, using neuro-feedback. This is how eye tracking can help improve sports performance.

Eye tracking for marketing

To know which product packaging works better, you can compare gaze behavior in the Kexxu web based eye tracking toolbox on editor.kexxu.com

Let subjects look at both product designs and see which one grabs the most attention by defining an area of interest.

Comparing regions of interest

After you sync your eye tracking recording with the Kexxu cloud, you can use AI tools to compare regions of interest.

One use case for this is investigating the correct placement of signs at hospitals, shopping malls or airports. Let subjects find their way while recording their gaze behavior with the Kexxu eye tracking glasses. Afterwards define all the signs in your experiment. Now you can check if the test subjects found all the signs, and can analyze where they were looking when they were trying to find the correct sign.

  • IDS Imaging

    IDS cameras are powerful and easy to use. IDS is a leading provider of area scan cameras with USB and GigE interfaces and 3D industrial cameras. IDS provides Kexxu with the best cameras on the market.

    https://en.ids-imaging.com/ 
  • VS Technology

    VST Europe, a subsidiary of VS Technology, a leading manufacturer of a wide range of lenses, lighting and accessories. VST supports Kexxu with their machine vision solutions.

    https://vst.co.jp/en/ 
  • ABI

    ABI has been supplying customized drive and control solutions for almost a century. ABI provides Kexxu with robots and custom control solutions.

    https://www.abi.nl/ 
  • Provincie Noord-Holland

    We are a company based in Amsterdam, and are supported by the province of Noord-Holland

    https://www.noord-holland.nl/